001: The Million $ MOOC with John Azzi

What does it take to crack the highly competitive MOOC (Massive Open Online Course) market?

This episode is with John Azzi of Bitfountain, who ran the top-selling course on the popular MOOC platform Udemy. In early 2013 John and his co-founder Elliot moved to Berlin to begin bootstrapping their new brain-child… and within their first year of business they had netted over $1.5million profit.

Today Bitfountain has their own platform, and a rabid customer-based of over 100,000 students.

Listen to this episode to learn:

  • The Bitfountain story
  • How to build an online course that markets itself
  • Bitfountain’s secret sauce for awesome brand loyalty
  • The tech setup you need for building your first course
  • How they got 50K email sign-ups in one day

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Are you considering launching a MOOC or online course? Whats your biggest challenge with this business?
Let us know what you think in the comments.

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